Search Engine Reputation has become quite a buzz word in the last year. What used to be a small problem affecting a limited group of people has quickly become a widespread issue, affecting everyone from individuals to Fortune 500 companies. With the growth of search engine’s indexes and the huge increase in the amount of personal information being posted on the internet, through social networking sites, governments, and companies posting their records online I think it’s safe to say we’re just beginning to see the tip of the iceberg with this issue, while those still in school now will see the huge implications from our technological growth in the information age.

This leads to the main topic I want to address. Should people work on preventative measures now, making sure they control the first 10-20 results for a Google search for their name? If you don’t put any work in now, any unwanted or outright negative information that pops up will go straight to the first page. However, with proper planning and implementation one could theoretically position relevant positive information on the top of the first page, and optimize those listings through link building and social bookmarking, firmly securing those all so important top spots, preventing any newly posted negative information from showing up at the top.

We are proud to announce that we will now be offering Preemptive Search Engine Reputation Management as one of our services. We will be targeting two basic groups with this service. The first would be young people, usually college students, that want to make sure that when they leave college they will have no problem with potential employers digging up negative information on them. The second group will be companies that deal directly with consumers on a regular basis that want to protect themselves from the possibility of potentially harmful posting making it to the top of Google.

To find out more about these services, or any of our other offerings, please contact us today!

This entry was posted on Monday, August 13th, 2007 at 2:00 pm and is filed under SERM. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.