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High Search Engine Positioning

Thursday, August 12th, 2010

When new clients come to me, they frequently want to know why their websites aren’t performing as well as their competitors. There are several potential reasons that a site might not attract traffic and convert visitors into customers. One of the most common reasons, though, is that the website simply does not have high search engine positioning. Many business owners don’t know how important it is to focus on strategies that will improve their site’s ranking. Doing so, however, almost always improves the site’s performance.

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Why is High Search Engine Positioning so Important?

Once you know a little about how most people use the internet, it becomes obvious why high search engine positioning is so important to your business’s success. When people use search engines such as Bing and Google to find websites, they don’t usually know exactly what they are looking for. They enter a few keywords that relate to what they want to find, but they don’t have a certain company in mind.

The search engine rankings, therefore, have a significant influence over what internet users decide to do online. Let’s say you’re a consumer looking online for cheaply priced tennis shoes. You might ask Google to search for “discount shoes,” “cheap tennis shoes,” or “discount price shoes.” At this point, you don’t what company you will buy from. You just know what you want to buy.

This is why high search engine positioning is so important for the success of your online business.

The following image further  illustrates the importance of a high search engine ranking:

High Search Engine Rankings

When Google provides the search results for discounted shoes, consumers usually follow the first few links on the page. At most, they might venture to the second or third pages. The vast majority of the time, though, they end up buying from websites listed on the first page.

If you can get your company’s website into one of those coveted positions, then you will almost certainly improve the amount of business that comes from online leads using search engine optimization and seo efforts.

Done SEO’s SEO strategies help your site get a high search engine positioning – sometimes in as little as just a couple short months. Doing so will increase traffic to your site and make increases the leads and sales that derive from your web presence.

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Remove Pissedconsumer.com

Friday, July 30th, 2010

There are several online forums that give consumers the ability to air their complaints to the world. In general, this is a good way for consumers to stay educated so that they can make smart decisions when spending money on goods and services. In practice, though, it often means that inaccurate posts mislead potential clients. This happens often on pissedconsumers.com because the site allows people to post reviews anonymously. What puts the legitimacy of this site in to question is the fact that even if the issue has been resolved, pissedconsumers.com will not take the listing down.

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You cannot remove pissedconsumer.com  listings or comments, but Done SEO can help you retaliate with effective strategies that will give you control of your business’s online reputation.

Remove Pissedconsumer.com from Top Search Engine Results

A quick glance at this consumer forum will show you why it’s important to know how to remove pissedconsumer.com content from top search engine results. They’re not only negative and one-sided, but often inaccurate.

That’s obvious to those of us who specialize in online reputation management. Unfortunately, it’s not always so obvious to potential clients who base their decisions on the information that they read online. In the real world, consumers use all kinds of visual cues to help them decide which sources of information they can trust. When we see a crazy person yelling paranoid delusions, we don’t follow that person’s advice. We feel sorry for him. Online, though, it’s not always easy to separate the truly “pissed” from the truly crazy. That’s why sites like pissedconsumer.com can cause so many problems for online businesses.

Done SEO Can Help You Remove Pissedconsumer.com from Top Search Engine Results

No one has the authority to remove ripoff report or pissedconsumer.com comments from the web site. Once the comments are there, you just have to learn to live with them. You don’t, however, have to tolerate their negative impact on your business.

Done SEO has found that using positive strategies provides the best results. Our strategies include building better sites that will push pissedconsumer.com off the first and second pages of search engine results. That way, potential consumers see our pages first. Once we successfully remove pissedconsumer.com from the first page, very few of your customers will ever see the review.

This helps us maintain your online reputation, not by fighting against one-sided complaints, but rather by being above them with superior sites that rank higher than pissedconsumer.com could ever hope.

Remove Negative Blog Posts

Friday, July 30th, 2010

Negative blog posts can do terrible things to your business by ruining its online reputation. Just think about the way that you decide which companies to buy products from online. Smart consumers read several reviews. Then they choose the company that has the best reputation. Even a few negative posts can cause potential clients to go elsewhere, especially if you work in a highly competitive industry.

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Unfortunately, you cannot control your online reputation by simply asking a web site to remove negative blog posts. Most bloggers feel that they have the right to post any opinion, regardless of how it affects others. In fact, considering that many bloggers hide behind anonymity and fake personas, it’s quite possible that there is nothing that your company can do to remove a negative comment, even when they tell blatant lies.

Just because you cannot remove negative blog posts does not mean that you’re completely helpless against these attacks.

At Done SEO, we have found strategies that will make negative blog posts as ineffective as possible. We do this by concentrating on techniques that will remove negative blog links from the first page results of search engines like Yahoo!, Google, and Bing. No one can completely remove negative blog posts, except for the writer or web site administrator. We can, however, remove them from the most frequently viewed search results.

Most internet users only look at the first page of search results. They venture onto the second and third pages only when they’re really feeling adventurous. Research shows that few people ever stray beyond the first couple pages. That means we can effectively remove negative blog posts by pushing them off of the first two or three pages of search results.

We do this by creating web sites and other listings that will attract search engines. Our sites include links to other reputable pages, strong writing with keyword-dense content, and other SEO strategies that will help your site reach the highest rankings and protect your online reputation.

As the web sites that we make for you continue to get stronger over time, they will move up the search results. When our sites go up, the negative blog posts go down. Eventually, they are pushed into the backwaters of search results, where they’re rarely seen by anyone.

Remove Negative Links

Friday, July 30th, 2010

Today’s organizations have to pay close attention to their online reputations. After all, negative listings that rank on the first page on Google for your company or personal name create a global reputation management issue. It’s not always easy, however, for businesses to take control of what’s said about them online. If all of those negative links were true, then perhaps you could live with the difficulties that they cause. Many organizations, however, find that they want to remove negative links because the reports are completely unfounded or the issues have been resolved a long time ago while the listing still ranks on top of search engine results.

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The internet makes it easy for people to communicate pretty much any idea. The problem is that not everyone is reasonable. Some people will feel slighted even while your organization does everything possible to satisfy them. Reputation management specialists also know that competitors often post negative links and reviews. Sure, it’s unethical for your competitors to do so. Some people, however, will sink to any means to gain a competitive advantage.

So, what are you supposed to do about such situations? Certainly you would like to remove negative links by appealing to the sensibilities of those who run consumer forums. Many of them, however, will not take down the negative links. Some will even post your request, which can make you look even guiltier in the eyes of consumers and potential clients.

You can’t remove negative links, but we can help you reduce the impact of those negative reviews.

Done SEO uses tested strategies to counter the effects of negative links. First, we create microsites, business profiles, and other web pages that highlight the positive aspects of your organization. This gives us the chance to start pushing the negative links off of first page results from search engines like Google, Bing, and Yahoo!. Over time, you’ll see those negative links move down until they have been relegated to pages that few people ever browse.

Second, we improve the rankings of existing websites that are below the negative link. This pushes the offending page further down the search results.

Within a few months you will find that, while you cannot remove negative links, we can dominate the top search result pages on Google, Yahoo and Bing with online listings you own and control. Our time tested strategies render negative listings ineffective by pushing them off the top pages and protecting your brand and name on search engines.

Search Engine Optimization and SEO

Thursday, May 27th, 2010

Search engines made the internet much easier to use and significantly contributed to the large number of people who rely on it for communication, work, and entertainment. Young internet users have no idea how difficult it could be to locate a specific web site in the days before search engines simplified matters.

Search engines were also a boon for online businesses that began to target the increasing population of internet users. As competition became stiffer, these online business owners turned to search engine optimization and SEO services to help potential customers locate their web sites. Today it is nearly impossible for someone to run a profitable business online without thinking about search engine optimization and SEO strategies. Without them, there is little chance that a web site will gain top rankings with search engines like Google and Yahoo!

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Search Engine Optimization and SEO Techniques

Early search engine optimization and SEO techniques were pretty easy for anyone to handle. You simply fit a few keywords into your web site’s content and search engines found the information. If you were really advanced, then you used meta tags to help the search engines locate your page first.

These techniques are still useful today, but they are just a part of an overall approach to search engine optimization and SEO strategies that online businesses need to boost traffic and convert visitors into buyers.

Gone are the days when web site owners could attract search engine crawlers by cramming meaningless keywords onto a page. Search engines have grown up and become much too smart for such adolescent techniques. Today’s search engines look for relevant content and proof that their top ranked sites will provide internet users with the information that they are looking for.

Good Search Engine Optimization and SEO Services Take Time

Techniques such as cloaking and invisible keywords might boost your site’s popularity for a brief period, but they do not produce the long term results that legitimate businesses want from their web sites.

Long term search engine optimization and SEO strategies take a bit longer to implement because they are labor intensive. Regardless of the extra time, they provide relevant search results that will help your traffic convert into profits. It’s just one of the many instances in which ethical business practices are the same as successful business practices.

SEO Optimize Your Website

Tuesday, May 25th, 2010

Every online business owner wants his or her company’s site to rank on the first page of search engines like Google. The closer your site is to the top, the more traffic your site will generate.

SEO optimized web sites feature keyword rich articles that encourage search engines to reward these sites with a higher ranking on search engines. But before you start developing fresh content on your site you need to find out which keywords yield relevant traffic. There are many free tools available such as Google’s Keyword Research Tool that will allow you to research keywords in your niche market. However, developing keyword rich content on your site is only one of many different elements that are important when developing a well optimized site.

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SEO Optimize For Better Rankings

In order to check if your site is well optimized, you need to not only have keyword rich content on your site but your site needs to be correctly indexed on search engines as well. You can check how well your sites is indexed on Google using the following search query: site:www.yourdomain.com. If you know you have 100 pages but Google is listing only 10 of them, you know you have some kind of issue with your site’s architecture.

SEO Optimize using Google Webmaster Tools

Google’s free ‘Webmaster Tools’ offers relevant information about your site. You can retrieve information such as duplicate title tags, page crawling issues and many other vital health sign that will help you detect issues that affect your rankings on search engines.

Professional SEO Optimization

Increased competition on the internet means that your web site will have to keep up with the latest trends and techniques used by search engine companies. Strategies that work today may not provide the same results in several months. DoneSEO keeps a close eye on search engine and online business trends to ensure that our clients receive the most effective services.

Hiring Search Engine Optimizers

Thursday, May 20th, 2010

Hiring search engine optimizers is an essential step if you want to dramatically improve the popularity of your web site. Before you decide to hire someone to get top rankings on search engines like Google and Yahoo!, though, you should learn some information about the company to help you determine how reliable they are.

Nearly all search engine optimizers use traditional link building strategies such as article syndications to promote your website on search engines. However,  not all of them use link building techniques that will not just work for easy to achieve long tail keywords, but allow search engine optimizers to achieve top rankings for competitive ‘head term’.

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Our search engine optimization efforts focus on achieving legitimate, long lasting results for your website.

Looking at a company’s list of clients is one way that you can differentiate professional search engine optimizers from their less experienced, less effective competitors. If the SEO company has several clients with solid reputations, then you can be fairly certain that you will get reliable search engine optimization services from them.

DoneSEO has worked hard to maintain a list of clients who operate legitimate, ethical businesses. Some of our top clients include Paramount Pictures, Sun Microsystems, Mpix, and Halo Sunglasses. All of these companies have maintained positive reputations within their industries and beyond, so DoneSEO is proud to use them as references.

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Keywords Search Engine Optimization

Friday, May 7th, 2010

Effective keywords search engine optimization strategies are essential if you want to achieve higher rankings with Google, Yahoo! and Bing. Your site’s search engine ranking improvements will have a dramatic affect on the amount of traffic that your website receives, so it is important to choose an SEO company that knows how to use effective strategies to get top rankings for your relevant keywords and keyword phrases.

Choosing Keywords for Search Engine Optimization

When choosing keywords for search engine optimization, we use monthly keyword search volume data on Google’s search engine. This information helps us determine which keywords provide the greatest potential in regards to search traffic. There are 3rd party tools available for this purpose. But we have developed our own proprietary keyword research tool that works particularly well for geo specific keyword research.

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Keywords Search Engine Optimization with Relevancy in mind

Focusing your SEO campaign towards the most popular keywords is not always the best strategy.  Instead, effective keyword search engine optimization strategies consider current rankings of the site, the competitiveness of the vertical as well as the available marketing budget.

It does not make sense to go after highly competitive keywords if a client has just launch his site and has no inbound links and relevancy. Effective search engine optimization involves looking at the overall picture in an effort to evaluate the likelihood that a first page ranking can actually be achieved given the status quo of the site.

DoneSEO’s Keywords Search Engine Optimization Strategy

DoneSEO implements ROI focused keyword search engine optimization strategies. Our efforts are intended to deliver high search engine rankings designed to drive more traffic to your site. Improved rankings, however, don’t happen overnight. SEO is a long term strategy, but patience is rewarded with improved traffic that converts into real sales long after the conclusion of the initial SEO campaign.

If you want long-term success for your online business, then DoneSEO has strategies that will work for you.

Search Engine Optimization Guaranteed

Friday, May 7th, 2010

If you have been looking for ways to boost your web site’s popularity by using SEO strategies such as keyword optimization and link building, then you have probably found a number of companies that claim guaranteed search engine optimization. Those who are not familiar with search engine optimization might get the wrong impression from such guarantees. It is, therefore, important to understand what such a statement really means.

What Search Engine Optimization Guaranteed Does Not Mean

DoneSEO works hard to provide clients with search engine optimization strategies designed to boost web traffic and obtain higher Google rankings. No matter how much effort an SEO company puts into each project, though, it cannot guarantee a certain ranking.

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“search engine optimization guaranteed” is not the same thing as “top rankings guaranteed.”

The truth of the matter is that no one can guarantee a certain ranking. SEO specialists know how to work within the parameters of popular search engines, but they cannot control how Google, MSN, and Yahoo! evaluates the relevancy of websites. Search engines will often tweak their algorithms which results in fluctuations in regards to rankings.

At DoneSEO, we cannot promise that you will get specific Google rankings for your web sites. We do however guarantee that we will put hard work and dedication in to your campaign in order to deliver results. Although we cannot determine exactly what ranking your site will get, we can guarantee that we will focus on the search engine optimization strategies that currently provide the best results for your campaign.

Another important aspect to keep in mind is that keyword rankings don’t always translate in to an increase in revenue. We use traffic figures to evaluate the effectiveness of our campaigns, but we also pay attention to how effective that traffic is in regards to improving your websites performance – i.e. sales or leads.

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Better Search Engine Rankings

Thursday, May 6th, 2010

If you own a web site that sells your products or generates leads for your services, then you most likely are interested in achieving better search engine ranking positions. The truth is that most internet users who search on Google only look at ranking results on the first page. If your site isn’t listed on those first 10 listings, then you will have a very hard time getting traffic, sales and leads.

How to Get a Better Search Engine Ranking

In order to get a better search engine ranking for your site, you need to understand how search engines find information and rank sites. We use ‘white hat’ search engine optimization strategies that deliver results. Those strategies include on page optimization of your website, content development as well as link building development.

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SEO Services for a Better Search Engine Ranking

In order to get better search engine rankings we first evaluate the status quo of your site. We check how well Google has indexed your pages. Where available we analyze your webmaster tool data as well as your Google Analytics data in order to identify existing issues with your site and search traffic.

As part of our services we implement a comprehensive keyword traffic analysis and identify relevant keywords that you should rank for. If we find that your site is keyword anemic, we can also develop keyword rich content on your behalf.

Achieving better search engine by measuring results

SEO optimization strategies do not work over night. Instead, we focus on techniques that will improve the long term performance of your web site. By developing better search engine rankings we help internet users find your  information, products, and services and increase your ROI.

However, we don’t stop there. We analyze the search traffic information and address missed opportunities such as low conversion rate and high bounce rate. We use this information to further optimize your campaign in an effort to maximize you’re the effectiveness of our SEO Service.

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